Devour The Web

Advance SEO Tips & Tricks. How To Easy Access Any Google Datancenter.
 by: Coca Bogdan

So, what is a google datacenter ?

Google datacenters represent diferents locations where google iskeeping their servers for protecting their system from possible overloading. Inothers words, a user from Romania will be served by a different serverthat a user from California, even they type the same url of http://www.google.com !!!How come they do this?! By entering www.any-domain-name.com into your webbrowser will take you to one IP address. (www.any-domain-name.com representthe domain name, the address of the website , and the IP address,represent the physical adress of a real computer. [Actualy every computeron the internet has an IP address, including yours, but not everycomputer must to have a domain name pointed on it’s IP, but this is anatherstory! ] )

How do you see what’s your current google datanceter?!Very simple! Just click on Start —> Run -> write : “command”(without “” of course and write down ping www.google.com in the blackscreen that’s apearing. You will be able to see the IP address of yourcurent google datacenter.

Sweet.

Why should I care about using different Google datacenters?!

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How to blog to make money from it?

Truly the whole picture of making money blogging is simple:you blog (B), traffic comes to your blog (T), you PREsell to them (P) and finally monetize (M).

You may ask me “I have blog and peoples are coming. I need to know how to monetize, though not sure about what the PREsell means. So, tell me how to monetize, NOW.” Understandable request. But before you rush into monetization, there is something you must take care of, otherwise you’ll rush in vain.

I read some articles talking about “how to monetize or in what way can you make money from your blog.” They were OK and nothing was wrong. But most of them were missing one thing, very important one. If you have a lot of traffic, say 10,000 visitors a day, you may need to focus only for how to monetize. And the way of monetization is simple, something like placing banner, affiliate text link, Google Adsense, (listed a few) on your blog page. What you have to realize is that “B–T–P–M” is really STEP-by-STEP. Monetizing will work only when you make a good success in previous three STEPS (B–T–P)

What trends should be watched in the coming year?

Advertising agency JWT today released its list of 80 things to watch in 2008. Among those that could affect digital advertising and marketing professionals in the year ahead: Facebook suicide (the decision to drop out of a social network) and e-clutter and e-clutter consultants.

Trends involving mobile devices got four entries on the list, including: mobulimia (addiction to mobile devices), the mobile technology explosion, and the “third screen (as in mobile) rivaling the first screen (as in TV).

While Apple’s iPhone made the list in 2007, JWT figures the Gphone will be the mobile technology development to watch in the coming year.

While green weddings may bring gold, blue could become the new green in the environmental movement’s color scheme. Look out, too, for the possibility of “eco-fatigue” setting in.

How does JWT identifies these trends?

“In our daily work, we’re constantly mining and analyzing information out in the public domain and talking to influencers, experts and consumers. That’s where the list begins,” wrote Ann Mack, JWT director of trendspotting. From there, her team asks a worldwide network of 100 people to react to the preliminary list, and then a small New York-based group hammers out the rest.

Public relations is popular because it is very cost-effective and it works. If you send out one press release, for example, and it gets into print, it could generate more interest in your product or service.

Businesses that want a leg up on their competition need to focus on boosting their public relations (PR) efforts. This is especially important for online businesses. It keeps them from going under when the economy is weak, and gets them ahead of their competitors when sales start picking up.

Now is the perfect time to get a fresh start on publicity strategies for your online business.

Here’s ten tips using free publicity to kick-start an internet business into high gear:

1. Write articles: Articles don’t have to be long; they just need to be informative. Writing articles gives you instant credibility, too. Submitting online, as well as offline, provides another good chance to get your name in print at no cost. Be sure to put your contact information in a contact resource box at the end of the article.

2. Write press releases: Reporters everywhere are looking for stories, and a press release gives them the information to write that story. Just make sure it’s newsworthy, not just an advertisement.

Already one of the largest digital advertising services firms, Aegis Group is expanding its European presence with the acquisition of Extenseo, a search marketing agency in Belgium. The 10-year-old marketing agency will be added to the Isobar search network and renamed iProspect. The original iProspect was acquired by Aegis Group in 2004, and the brand has been expanded to 12 countries, according to the company. Financial terms of the acquisition were not disclosed.

Three days before her assassination, Pakistan opposition leader Benazir Bhutto made an online appeal for donations. “The Pakistan People’s Party is ready to lead our beloved country into a brighter future of prosperity, peace, and security,” she wrote.

Bhutto showed a knack for using the Internet to get attention. Most notable, Pakistan’s former prime minister explained in a Huffington Post blog back in September why she was returning to Pakistan after eight years of self-imposed exile in London and Dubai. “My husband and children accept and understand that my political responsibilities to the people of Pakistan come first,” she explained at the time.

And, her Pakistan People’s Party Web site provided a mechanism for supporters to make an online campaign contribution before Pakistan’s election on January 8. The Web site, she wrote, “makes it possible for friends of Pakistan to participate in the democratic process, even from a distance.”

The fairy tale existance of Google is starting to experience shockwaves.

So, what’s the source of these shockwaves? Click fraud. As my readers know, I’ve written several articles on the subject of click fraud, suggesting that since it’s the market leader, Google should take a more proactive approach with the problem of click fraud.

Until now, Google has been mostly quiet about the subject, issuing this single statement to the Securities and Exchange Commission:

“We are exposed to the risk of fraudulent clicks on our ads. We have regularly paid refunds related to fraudulent clicks and expect to do so in the future. If we are unable to stop this fraudulent activity, these refunds may increase. If we find new evidence of past fraudulent clicks, we may have to issue refunds retroactively of amounts previously paid to our Google Network members.”

So, why isn’t Google doing more about click fraud? In one of my articles, I theorized that with the amount of money involved, it’s actually more cost effective for Google to issue an occasional refund to its advertisers, than to develop technology to eliminate click fraud.

That theory was echoed in a recent article, in which the author wrote:

In the Global Internet era the industry presence is undoubtedly related to the company online presence. Where is the scope of the online presence limitations and does it refer only to the search engine optimization aspect or it broadens into many related components.

Following the user experience line, it is easy to describe what the most important levels of access Internet popularity are and how it can be achieved.

Site organization

Well, the site organization is always the first after choosing a domain name that comes up as a decision in the design process. Organizing of the structure is a basic of the level of importance web promotion means. It requires following of simple and comprehensive rules that have proven results.

Home page is communication center of your site and it presumes availability of the basic structure and content implications. Good example of site navigation is PromotionWorld.com http://www.promotionworld.com/ site with well defined link structure and intersection navigation accessibility. List properly your basic content units, keeping the topic and title structure clear. Golden rule:” Simple is best” is totally applicable here and as you will see in the design. To keep simple means not to overload the home page with unuseful information and links. Structure inner index pages, where you can develop the structure and content and which will allow better search engine optimization and indexing.

How To Ensure The Search Engines Find Your Website
 by: Craig Broadbent

One of the most fundamental aspects of search engine optimisation (SEO) is ensuring that the pages within your website are as accessible as possible to the search engines. It’s not only the homepage of a website that can be indexed, but also the internal pages within a site’s structure. The internal pages of a site often contain important content such as products, services or general information, and therefore can be uniquely optimised for related terms. As a result, easy access to these pages is vital.

There are many do’s and don’ts involved in ensuring all of your pages can be found by search engines. However, it is important to first establish how the search engines find and index web pages.

Search engines use “robots” (also known as “bots” or “spiders”) to find content on the web for inclusion in their index. A robot is a computer programme that can follow the hyperlinks on a web page, which is known as “crawling”. When a robot finds a document it includes the contents within the search engine’s index, then follows the next links it can find and continues the process of crawling and indexing. With this in mind, it becomes apparent that the navigational structure of a website is important in getting as many pages as possible indexed.

It’s been said before, but important to re-emphasize, e-mail is the “killer application” of the information age. According to the latest Forrester Research numbers, the permission based e-mail industry is projected to grow from $164M (USD) in 1999 to $7.3B by 2005. E-mail is also rapidly moving from a textual communications process to one that is rich in multimedia content via server-based streaming audio or video. Virtually anyone, even those with extremely low bandwidth, can now view compelling content.

Here is a condensed primer for developing an effective opt-in e-mail campaign:

1. First and foremost, what is permission based or opt-in e-mail and how is it distinguished from Spam? Opt-in or permission based e-mail (the terms are interchangeable) means recipients have confirmed their interest in receiving e-mail and have signed up (hence the term opt-in) to receive e-mail about a subject of their interest. The recipient may also unsubscribe from the list at any time and all e-mail messages are clearly identified as coming from a specific and approved vendor or source.